Peer-to-Peer Fundraising Software: 15 Inspiring Platforms

Peer-to-Peer Fundraising Software: 15 Inspiring Platforms

Advocacy has evolved in recent years, and the most successful advocacy campaigns tend to be backed by powerful software solutions such as peer-to-peer fundraising software. Even campaigns that focus on personal, one-on-one conversations like peer-to-peer campaigns stand to benefit from the right fundraising software. 

Peer-to-peer fundraising leverages your volunteers’ personal relationships to extend your organization’s audience beyond your usual network of supporters. Research has shown that donors are more likely to contribute to causes their friends and family members advocate for, and nonprofits have responded to the data by launching more peer-to-peer campaigns, up to a 31% increase over last year. 

For your organization, this means there are many peer-to-peer fundraising resources available, but also that you’ll need to make the proper investments to ensure your campaign stands out from the crowd. To help your organization get started, this article will explore the basics of peer-to-peer fundraising software and recommend fifteen of our favorite platforms:

• What is peer-to-peer fundraising software?
• Why use peer-to-peer fundraising software?
• What features should you look for in a peer-to-peer fundraising platform?
• Top overall peer-to-peer fundraising software
  • Grassroots Unwired – 4EventDay App
• Other top peer-to-peer fundraising software solutions
  • Donorbox
  • Handbid
  • Bonfire
  • Lumaverse
  • Donately
  • CharityEngine
  • GoodUnited
  • Soapbox Engage
  • Classy
  • CauseVox
  • Charidy

As you review each platform, take careful note of how it does or does not line up with your organization’s needs. Doing so will reduce the need to re-check software you’ve already evaluated, helping to speed up your research process. Then, once you’ve narrowed down your list, you’ll be ready to start requesting demos, asking detailed questions, and making your final selection.

What is peer-to-peer fundraising software?

Peer-to-peer fundraising software is a nonprofit fundraising tool that lets your volunteers create individual donation pages for your organization, allowing them to fundraise on your behalf. Volunteer fundraisers share their campaign pages on social media, email, and other digital mediums to encourage their friends and family to donate. With peer-to-peer fundraising software that allows you to message and supervise all of your volunteers, you can provide oversight for your entire campaign.

Why use peer-to-peer fundraising software?

Peer-to-peer fundraising campaigns are successful because your volunteers have connections to friends and family that your nonprofit doesn’t. When backed by intuitive peer-to-peer fundraising software, your volunteers can tell their stories on their personal fundraising pages. By linking their friends and family to these customized pages, your volunteers create a more personalized donation experience for those who have a connection to the volunteer. 

For your organization, peer-to-peer fundraising software also lets your team track and manage your volunteers. Peer-to-peer campaigns empower volunteers to fundraise on their own, but it’s likely they will still need guidance from time to time. With peer-to-peer fundraising software, you can get an overview of your entire campaign, while providing volunteers with a centralized communication channel they can use to get in touch during the campaign.

What features should you look for in a peer-to-peer fundraising platform?

While there are many choices out there, each peer-to-peer fundraising platform has its own specialty and focus. There are several basic features you can expect all platforms to have, but be sure to evaluate your nonprofit’s peer-to-peer fundraising needs so you can determine which you’ll need more robust support for and which you can do without. 

As you evaluate potential peer-to-peer fundraising platforms, be on the lookout for the following features:

• Multiple communication methods. Your volunteers should be able to reach out to supporters through a variety of channels. While many rely on social media to get the word out to their friends and followers, they should also have the tools to talk with supporters one-on-one through text or video chat. Additionally, make sure your team can also get in touch with your volunteers in whatever way is most convenient for your organization.
• Real-time reporting. Effective peer-to-peer campaigns keep your team in touch with your volunteers. Real-time reporting features allow you to monitor all of your volunteers throughout your entire campaign. Plus, comprehensive data collection features allow you to analyze and evaluate your fundraising efforts after your campaign ends.
• Scalability. Your peer-to-peer software should be able to grow as your organization does. Look for a provider that can accommodate nonprofits of all sizes, so the solution you choose now will still be just as functional five years from now. 

Before assessing potential peer-to-peer fundraising software candidates, evaluate your organization’s needs and fundraising goals. Doing so will help you determine what your must-have features are. Then, build out a list of potential software solutions, and evaluate them based on how well they fit your budget and meet your fundraising objectives. 

To help you get started assembling your list, here are fifteen platforms to consider, starting with our favorite, Grassroots Unwired:

Top Overall Peer-to-Peer Fundraising Software

Grassroots Unwired – 4EventDay App

Grassroots Unwired’s 4EventDay App is a peer-to-peer platform made for events. With its mobility, all volunteers need to do is download the app to their phone or tablet. Then, they can approach both registered guests and walk-ups to sign them into your event. 

4Event Day is designed to streamline your event as much as possible, reducing administrative burdens for your staff, volunteers, and guests. Along with eliminating data re-entry, the event app is made to process paperless donations and sales through volunteers’ phones, providing a comprehensive and convenient check-in experience for your guests.

What are the best features of this peer-to-peer fundraising platform?

Using Grassroots Unwired’s 4Event Day App, you can upgrade your event with the following features:

• Offline functionality. Hosting an event out of cell service range? No problem! Your volunteers can use all of the 4EventDay App’s features with or without a signal. 
• Branding options. The 4EventDay App allows organizations to customize their pages with their brand and colors to create a consistent and professional experience for your supporters and volunteers. 
• Barcode scanning. To check in guests, volunteers can use the 4EventDay App’s barcode scanner to capture emailed barcodes from your supporters’ phones.
• CRM integration. Just like Grassroots Unwired’s IC Donors peer-to-peer fundraising platform, the 4EventDay App integrates with your CRM, automatically sending the information your volunteers collect to your donor management system.

Why does this peer-to-peer fundraising software stand out? 

The 4EventDay App is optimized for events to create a modern, paperless experience. With the app, all of your event’s data will be collected and updated automatically, reducing data entry and establishing a seamless flow of data.

How much does this peer-to-peer fundraising software cost?

Request a demo to learn more about the 4EventDay App and its pricing options. 

Request a Demo

Other Top Peer-to-Peer Fundraising Software Solutions 

Donorbox

Donorbox is a leading peer-to-peer fundraising solution trusted by more than 100,000 nonprofits.

Donorbox’s peer-to-peer platform makes it unbelievably easy for supporters to launch their own fundraising pages and rally their circles around a cause they care about. Nonprofits get free page hosting, onboarding guidance, templates, and a setup process that takes minutes, not hours.

What makes Donorbox stand out?

Simple supporter onboarding
Supporters can spin up personalized fundraising pages with stories, photos, and goals. They can share their pages instantly with friends, family, and coworkers.

Bigger fundraising reach
Peer-to-peer campaigns help nonprofits tap into new donor networks they wouldn’t reach on their own, expanding visibility and giving potential.

Built-in trust and social proof
Instead of convincing every donor yourself, your supporters vouch for your mission and bring their communities along.

Rewarding donor experience
Customizable campaign pages, goal meters, and easy sharing tools keep supporters engaged and motivated.

Transparent pricing
No setup fees, no monthly fees, no contracts. Main campaigns run at 2.95%, supporter campaigns at 3.95%, plus standard processing fees.

Nonprofits can explore the full details here: donorbox.org/peer-to-peer-fundraising

Handbid

Handbid specializes in auction software, but they’re also highly aware of peer-to-peer fundraising’s potential to boost all of a nonprofit’s fundraising campaigns. To help promote your auctions, Handbid includes a peer-to-peer platform in their fundraising package.

What are the best features of this peer-to-peer fundraising platform?

Handbid equips nonprofits using its peer-to-peer fundraising platform with the following features:

• Centralized information storage. Through Handbid, all of the data on your donors and volunteers is stored in one place. This means that anyone who has interacted with your nonprofit in the past (as a volunteer or donor) can be added as a peer-to-peer participant with just a few clicks. 
• User-friendly interface. Whether you’ve used Handbid before or are new to the platform, you’ll be able to pick up how to use its peer-to-peer interface in minutes.
• Leaderboards. A little competition in the name of a good cause can go a long way, and Handbid lets nonprofits join in on the fun by setting up leaderboards for both individual fundraisers and fundraising teams.

How much does this peer-to-peer fundraising software cost?

Handbid offers multiple packages starting at $696/year. Get started with a demo to learn more.

Bonfire

Bonfire offers nonprofits a chance to combine the power of merchandise fundraising with the wide reach of a peer-to-peer campaign. Invite your volunteers to design a t-shirt that exemplifies your cause, then start selling it and fundraising on behalf of your nonprofit.

What are the best features of this peer-to-peer fundraising platform?

Bonfire offers the following features to make your peer-to-peer fundraiser a success:

• Customizable campaign pages. Launch peer-to-peer fundraising campaigns for any event. Bonfire’s easy-to-use campaign page templates let users add text, images, and videos without needing any coding knowledge. 
• Reporting and analytics tools. Stay in touch with your supporters during your campaign through Bonfire’s reporting tools. Bonfire also allows nonprofits to display top-earning campaigns on their organization’s profile.
• T-shirt design options. You don’t need to have a graphic designer on your team to run a t-shirt peer-to-peer campaign. With Bonfire’s templates and design tools, you can create an eye-catching design for your campaign all on your own. Though, you can reach out to their design experts if you need some guidance.

How much does this peer-to-peer fundraising software cost?

All verified nonprofits have unlimited access to Bonfire at no monthly cost. You just have to pay a small payment processing fee of 3.5% and need to set your t-shirt prices high enough to cover the product costs.

Lumaverse

Lumaverse’s peer-to-peer fundraising platform, Fundly, is secure, easy-to-use, and optimized for mobile, letting volunteers raise on behalf of your nonprofit while on the go. Designed to accommodate both big and small nonprofits, Fundly can help your peer-to-peer campaign raise money, whether you’re aiming to raise $1,000 or $100,000.

What are the best features of this peer-to-peer fundraising platform?

Fundly provides nonprofits with the following peer-to-peer fundraising features:

• Social media integration. Connect and share your campaigns across social media platforms with the click of a button. 
• List management. Keep your supporters organized by importing and segmenting your contacts from Google, Yahoo, and CSV files.  
• Donor appreciation. Thank each of your donors with automated communication tools that allow you to customize your messages and make sure no donor goes unacknowledged.

How much does this peer-to-peer fundraising software cost?

Fundly charges a 4.9% platform fee, plus a credit card processing fee of 2.9% + $0.30 per transaction.

Donately

Donately’s peer-to-peer fundraising software aims to help nonprofits grow their networks of supporters by carrying their brand through to each individual campaign page. Through Donately’s customizable designs, your nonprofit can make the best first impression on each supporter without sacrificing your volunteers’ ability to tell their own story.

What are the best features of this peer-to-peer fundraising platform?

Donately provides nonprofits with a number of features through their peer-to-peer platform, such as: 

• Easy social media sharing. Volunteers can effortlessly share their peer-to-peer pages across Facebook, Twitter, and email to further encourage their donors to share their own involvement to their followers.
• Customizable branded pages. Some nonprofits hesitate to run peer-to-peer campaigns due to fear of being unable to control their brand image. With Donately, you’ll be able to design a main campaign page to share your nonprofit’s story how you want to, while still creating space for your volunteers to add their connection to your cause.
• Matching gifts. Donately integrates with matching gift software, providing your peer-to-peer campaigns with the chance to potentially double each contribution.

How much does this peer-to-peer fundraising software cost?

Donately’s peer-to-peer fundraising platform starts at no cost to use the platform and only a 4% platform fee.

CharityEngine 

CharityEngine is an all-in-one CRM solution. Their peer-to-peer fundraising platform comes already connected to their donor management tools and event software. This means that if you’re also in need of a CRM, you’ll gain access to everything you need in one solution with CharityEngine.

What are the best features of this peer-to-peer fundraising platform?

CharityEngine’s peer-to-peer fundraising platform provides nonprofits with:

• Seamless integration. CharityEngine’s peer-to-peer platform is already integrated with their event management software, meaning guest registration, fundraising goal tracking, and other event tools can be managed from the same place as your peer-to-peer campaign. 
• Team fundraising pages. Fundraising as a team? CharityEngine allows teams to connect through their peer-to-peer pages and engage in some friendly competition, supercharging their fundraising potential.
• Peer-to-peer microsites. CharityEngine’s peer-to-peer software creates a microsite for your organization to run your peer-to-peer campaign. Along with the usual benefits of microsites, you’ll be able to track your volunteers’ pages and your main campaign page all in one place.

How much does this peer-to-peer fundraising software cost?

CharityEngine’s online fundraising tools and CRM start at $289/month. Alternatively, you can invest in their all-in-one fundraising platform for $349/month.

GoodUnited

If you want to make the most of social media for your peer-to-peer fundraising campaign, consider using GoodUnited. GoodUnited specializes in Facebook fundraising. With their services, instead of directing your supporters to your campaign pages through social media, your nonprofit can connect with them directly on Facebook.

What are the best features of this peer-to-peer fundraising platform?

GoodUnited can support your peer-to-peer campaigns by:

• Sending thank you messages. As your nonprofit grows, thanking each volunteer can become increasingly difficult. This is especially true for supporters who decide to start an impromptu fundraiser for your nonprofit on social media. GoodUnited tracks each volunteer across Facebook and makes sure their efforts don’t go unnoticed. 
• Surveys. GoodUnited can help your nonprofit understand who is volunteering for your peer-to-peer campaigns. Use their surveys to gain insight into your volunteers to improve their experience and increase your retention rate.
• Facebook management. GoodUnited can help optimize your Facebook page to reach supporters by managing your fundraising challenges, ads, and groups.

How much does this peer-to-peer fundraising software cost?

Get in touch with GoodUnited’s team to learn more about their services and get a price estimate.

Soapbox Engage

Does your nonprofit use Salesforce? If so, consider Soapbox Engage’s peer-to-peer fundraising integration. With Soapbox Engage’s donation app, volunteers can create and access peer-to-peer fundraising campaigns from their phones.

What are the best features of this peer-to-peer fundraising platform?

With Soapbox Engage, your nonprofit has access to:

• Unlimited campaigns. Launch as many peer-to-peer campaigns as you want all year round with Soapbox Engage. 
• Supporter search tools. Using Soapbox Engage’s user-friendly search tools, donors can browse peer-to-peer pages to find their friends and family and support their fundraising efforts.
• Connect to other Salesforce integrations. Unleash Soapbox Engage’s full power by connecting your peer-to-peer fundraising tools to your other Salesforce integrations. By doing so, you can get a full picture of each donor, and create comprehensive campaign reports in real-time. 

How much does this peer-to-peer fundraising software cost?

Get started with Soapbox Engage’s software for as low as $49/month with an additional $99/month for peer-to-peer fundraising tools.

Classy

Classy provides nonprofits with a new way for their volunteers to get involved and start fundraising on their behalf. With their peer-to-peer fundraising platform, supporters are invited to start their fundraising campaign for your nonprofit at any time, empowering them to fundraise for birthdays, weddings, and any other special events in their lives. 

What are the best features of this peer-to-peer fundraising platform?

Classy provides nonprofits with the following peer-to-peer fundraising tools:

• Engagement tools. Classy’s fundraising pages allow volunteers to post blog entries, videos, and photos to stay in touch with supporters through their campaign pages. 
• Branded campaign pages. Make your brand shine through across your campaign pages, receipts, and emails to create a fully consistent experience for both volunteers and donors.
• User-friendly interface. Classy is intuitive for new users and also comes with built-in tips and coaching to ensure everyone can use their peer-to-peer fundraising platform.

How much does this peer-to-peer fundraising software cost?

Get in touch with Classy’s team to get a price estimate.

CauseVox

CauseVox’s peer-to-peer fundraising software prioritizes convenience, saving you and your staff time. Volunteers are encouraged to launch their own peer-to-peer campaigns, and CauseVox’s automated tools are there to support them every step of the way.

What are the best features of this peer-to-peer fundraising platform?

CauseVox’s peer-to-peer fundraising platform comes with the following features:

• Self-service fundraising pages. Volunteers can get started fundraising immediately by creating their own peer-to-peer campaign pages within just a few minutes. 
• Automated administrative tools. With automatic messages, daily notifications with summaries, and auto-filled campaign pages, CauseVox saves your team and your volunteers time that can be reinvested into fundraising for your cause. 
• Contact profile creation. Data is also tracked automatically and added to your dashboard. From there, you can build out individual contact profiles for each of your volunteers and donors. 

How much does this peer-to-peer fundraising software cost?

CauseVox’s base package enables you to equip your nonprofit peer-to-peer fundraising software for free. There’s just a small processing fee of 2.2% + $0.30 per donation. Check out their other packages for even more features to supplement your peer-to-peer campaigns.

Charidy

Charidy is committed to seeing every campaign hosted on their platform succeed. With fundraising counseling services, you can get all of your peer-to-peer fundraising questions answered and receive coaching for your first campaign.

What are the best features of this peer-to-peer fundraising platform?

Charidy’s peer-to-peer fundraising platform offers the following tools: 

• Matching gifts. Charidy allows individuals to pledge to match campaigns hosted through their platform. This means that your campaign might be eligible to double, triple, or even quadruple each donation. Research shows that donors are 84% more likely to give if their contribution will be matched, raising your nonprofit’s earning potential even further. 
• Coaching. Charidy performs a vetting analysis on their users’ campaign goals and can help provide insight into your campaign’s overall potential.
• Timed campaigns. Sometimes a fundraising campaign needs a sense of urgency to get off the ground. Use Charidy’s timed campaigns to set a deadline and encourage your volunteers to fundraise as much as possible.

How much does this peer-to-peer fundraising software cost?

Get in touch with Charidy’s team to learn more about Charidy and get a price estimate for their peer-to-peer platform.

Conclusion

Expanding your supporter network requires proactively building connections, and with peer-to-peer campaigns, your volunteers can reach out to friends and family to involve them in the causes they love. With the right software backing their efforts, they can raise funds for your campaign with ease and get in touch with your team if they ever need assistance. 

For your nonprofit, peer-to-peer fundraising software can provide a new revenue stream, while ensuring everything stays organized, whether you have one centralized campaign or hundreds of individual ones. 

To learn more about how software can help transform your nonprofit for the better, explore the following resources: 

• Advocacy Software: 14 Top Platforms to Inspire Action. Advocacy software comes in a wide range of options. Get familiar with some of the top platforms to find a solution that’s right for your grassroots organization and can fuel your peer-to-peer campaigns.
• Make Your Nonprofit Website a Tool for Advocacy. Your website is the face of your organization. Learn how you can transform your website to inspire action during your peer-to-peer campaigns with these tips.
• Canvassing Software. Interested in launching a canvassing campaign alongside your peer-to-peer campaign? Learn how you can leverage technology to make the most of your supporter interactions with Grassroots Unwired’s canvassing software.