Tag Archive grassroots advocacy

ByGrassroots Unwired

The Shots Story- A Tale of How Language Barriers Make a Difference!

When my father was 18 years he worked as a busboy, clearing dishes in upscale restaurants in downtown Long Beach, California.

It was his first year in the United States, and like many, many, immigrants chasing the American Dream, he went to community college for evening classes to learn English.

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ByGrassroots Unwired

Grassroots Unwired goes on tour

As a major band’s concert tour kicked off in Vancouver in May, then continued to travel through the US, Europe and South America, the ONE Campaign, the campaigning, and advocacy organization of nearly eight million people around the world, has been setting up shop at stadiums across North America to generate support from concertgoers in the fight against extreme poverty and preventable disease. To facilitate the actions taken by concertgoers, ONE has been traveling with the Grassroots Unwired mobile platform!

Concertgoers are asked their country of origin and based on their response are presented with a digital letter or petition that they are asked to sign. ONE loaded 13 different letters into the app and using GRU’s randomization technology, ensures that there are a variety of messages being delivered. We even give them the ability to customize each letter by allowing people to write a personal message within the text of the letter.

Those letters are then sent to a member of the U.S. Senate or another public official and all the data is added to the ONE’s ActionKit instance in real time.

ONE is dedicated to making a real difference around the globe and we couldn’t be prouder that they are using our tech to make their work more efficient and effective.

Request a meeting to see how Grassroots Unwired can enhance your field program too!

 

ByGrassroots Unwired

Human Rights Campaign: A Grassroots Unwired Client Spotlight

Use Case: Event-Based Member Recruitment and Grassroots Advocacy
The Challenge?

Online advocacy tools are ubiquitous. But what do you do at a huge outdoor social event where you can’t be in front of a computer and connectivity is always dicey plus the pace is super fast and you have multiple locations across the country at the same time?

Human Rights Campaign needed a solution to collect member and supporter information that was safe, secure, accurate, and available on a national level in real-time. It was also important that their new donors were followed-up with and thanked as soon as possible after the interaction at a Pride booth.

Grassroots Unwired worked with HRC to ensure that our platform met every need they had. The “off the chart” numbers they produced this past summer tell the story.
HRC has been using the Grassroots Unwired platform for their street canvassing efforts for about a year now. When the Pride team saw the awesome impact our tech was having on their canvassing numbers, they wanted in.

Use Case: Event-Based Member Recruitment and Advocacy

Between March and November of each year, HRC has a presence at 250 Pride events in 48 states, DC and Puerto Rico. Read More