Grassroots advocacy campaigns gather their strength from bringing people with shared concerns together to fight for a common cause. However, even the most well-connected advocacy groups won’t be able to reach out to every individual who might be interested in their mission.
Fortunately, advocacy groups can leverage their supporters’ personal networks, find new supporters, and increase their revenue in the process. They can accomplish this by running a peer-to-peer fundraising campaign.
Over the past year, parks and recreation centers have gotten better and better at pivoting their programs to meet their community’s needs and the current health regulations. Despite your ability to successfully adjust programs, your community organization might find the continued uncertainties of the future daunting, especially when it comes to planning events and improving participant retention.
When a donor joins your organization’s membership program, they are making a concrete pledge of loyalty and support. These members are in it for the long haul, and they pay recurring dues so they can have access to all the special opportunities, resources, and events that your nonprofit has to offer. Failing to provide these benefits can be a costly error.